Reference no: EM131029427
Coca Cola SWOT analysis
Creating an effective strategic management plan relies heavily on analysis of both your existing company and factors in the business environment that impact decision making. This is an essential part of the business process because it allows management to keep informed on changes and the information gathered is used to set goals and determine the future for the company. This assignment will require you to analyze the internal and external environment of your company and then use the information you've gathered to set strategic goals for the business.
In 2 full pages or more:
Create a SWOT analysis for Coca Cola that is specific and explains choices thoroughly. Avoid being generic with your choices. Relate them directly to the industry & Coca Cola. A minimum of four points should be present under each heading.
The internal portion of the SWOT could include quality of human capital, product lines, employee relations, and current internal business processes. Outside research is recommended.
The external portion of the SWOT could consider sociocultural factors, competitors, technology trends, suppliers' potential legal issues, and even changes in the economy. Again, outside research is recommended.
Based off of the information that you've gathered, create three strategic goals for your chosen company. It's extremely important to choose long-term goals that fit with where you think Coca Cola should be headed and make use of the information you've gathered.
2-3 pages APA format
in text citations
check for plagurism.
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