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Assignment - Social Media Marketing Strategy
Description - I need help in creating a social media marketing strategy for a two-week promotion for the brand of your choice. This strategy will focus on the content you will be posting. The strategy should include the following:
Executive Summary
Identifying the goals of your strategy
-Buyer Personas
-Choosing the best platforms for your audience
-Creating a content schedule
-Creating 2 weeks' worth of content
ASSESSMENT – INTERNATIONAL MARKETING - Analyse and evaluate the strategy of an organisation in a country of your own choice with a view to recommending
Case Study based on Lozells Fine Chocolates - do Segmenting, targeting and positioning for international markets
What is the key to success at Mall of America? What trends contributed to the idea for the Mall of America? How did it get started?
How do you figure out what resources (financial and nonfinancial) you will need to bring that product or service to that market?
Verbally what does the ad say or does it speak through visual appeal? How does the illustration demonstrate the product? benefit offered by the ads headline
Explain How to Select an E-Commerce Trend for Business and I need help selecting an e-commerce trend developing an internet strategy for business
Explain the many-to-many communication model and why it is important for marketers today.- What is buzz? How do marketers practice buzz building?
Explain why you remembered any of them. Next time you are on that route, note how many billboards there actually are. Are they effective?
How is the company combating the negative attitudes that have been formed from the negative event?
Provide an Overview/Executive Summary of the marketing strategy. Describe the good or service and desired brand image
What is one strategy for generating attitudinal loyalty? What are the essential and effective components of customer empowerment? When does a consumer become a customer?
Evaluate consumer behavior and its effect on business performance and Develop creative marketing strategies, including product, price, people and promotion
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