Reference no: EM133214313

Assignment:

University Hospitals Cleveland Medical Center in Cleveland, OH is nationally ranked in 5 adult specialties and 8 pediatric specialties and rated high performing in 3 adult specialties and 13 procedures and conditions. It is a general medical and surgical facility. It is a teaching hospital as well.

University Hospital (UH) partners with Case Western Reserve University to promote research and development and to give exposure to students in the medical field to enhance the healthcare services offered in the region. University Hospital is a highly reputable organization, and it can be seen in many both outpatient and inpatient procedures. Over 10 million outpatient procedures and over 142,000 inpatient discharges yearly (University Hospitals, 2021). Though not as big as Cleveland Clinic and Mayo Clinic, University Hospital is highly recognized and respected nationwide.

University Hospitals have some advantages over Cleveland Clinic and Mayo Clinic. University Hospitals is a public institution, which means it receives more government funding. University Hospitals also have a larger patient population, which gives them more data to work with. These advantages allow University Hospitals to conduct more applied research that is more likely to lead to treatments and cures.

University Hospital has access to modern healthcare technology that allows it to offer patients cutting-edge services that are not available to its two main competitors. University Hospital has a very solid reputation in terms of the quality of service they provide to patients.

University Hospital has always been at the forefront of medical care, and it was one of the first hospitals to use a team approach to patient care. The Clinic is also known for its innovative treatments and customer-centric approach to providing patient care.

UH can become even more competitive by investing in research and development to create new products or processes that our competitors do not have, or by establishing our brand as a premium quality option in the market.

We can also differentiate ourselves through our marketing and advertising, by creating a more targeted approach for our products, and by appealing to a different customer base than our competitors.

Building stronger relationships with customers will increase dialogue and customer satisfaction as well.

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