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MKT 500 Marketing Management - Strayer University
Assignment - Part A: Marketing Plan Input
Overview
Throughout this course, you will be creating a marketing plan for a hypothetical company that provides a product or service. For this assignment, you will document your hypothetical company's background information and mission statement, your company's short-term and long-term goals, an environmental analysis, and a SWOT analysis.
Note: You should make all assumptions needed for the completion of this assignment.
Instructions
Create the first part of your marketing plan in 5-7 pages using the Part A Marketing Plan Template [DOCX]
This course requires the use of Strayer Writing Standards.
Attachment:- Marketing_plan_template.rar
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