Reference no: EM131770416

Qusetion: This assignment must be submitted to TurnItIn. No coping material

Details: Kim and Mauborgne, in the textbook reading assert that current business practices cannot sustain the success of organizations whereas Blue Ocean business practices will create and sustain successful organizations. Drawing upon the readings from Modules 1 - 3, current literature, and personal knowledge, you will write a paper that supports these assertions.

General Requirements: Use the following information to ensure successful completion of the assignment:

Instructors will be using a grading rubric to grade the assignments. It is recommended that learners review the rubric prior to beginning the assignment in order to become familiar with the assignment criteria and expectations for successful completion of the assignment.

Doctoral learners are required to use APA style for their writing assignments. The APA Style Guide is located in the Student Success Center.

This assignment requires that at least two additional scholarly research sources related to this topic, and at least one in-text citation from each source be included.

Directions: Write a paper of 1,500 words discussing how Blue Ocean practices will close gaps or replace ineffective business practices to produce successful, sustainable organizations. In your discussion, include the following:

1. A discussion of why current business practices cannot sustain the success of organizations.

2. A description of which business practices are applicable in a Blue Ocean strategy.

3. A discussion of how the Blue Ocean practices mitigate current business practices in order to produce successful, sustainable organizations.