Create an effective business presence on the web

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Reference no: EM133484816

Problem

Select any multinational garment company's online sales/digital sales platform and explain the following based on Global E-Business Management

Question A. Explain in detail with respect to the company selected how it create an effective business presence on the Web that enhances customer empowerment, confidence and loyalty with closer introspective of web business revenue generating models.

Question B. Explain in detail with respect to company selected any fee for transaction and fee for service models that it supports and sustains on the web that enhances optimization, effectiveness and consistent financial revenue generation.

Question C. Explain in detail with examples selected company's use of product-based and customer based marketing strategies while communicating with different market segments and strengthening customer relationship characteristics.

Question D. Explain in detail with examples company selected importance of acquisition, acquisition and retention of customers on web that enhance profitability and market share.

Question E. Explain in detail with the company selected role of order management and customer service on the web that includes influencing the order and executing the order with specific result-oriented performance measures in place.

Reference no: EM133484816

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