Reference no: EM133013698

Web Based Development

Assessment Guidance

Student will create a web-based solution to solve a business problem, integrating e-marketing, multimedia and web based services, alongside a backend database. For this unit the assessor will need to act as the owner of Kidz-Apps.

Scenario
You have been recruited to create a web-based solution for Kidz-Apps. This is a new company which creates products and apps for children based on educational or healthy eating topics. The company has asked you to create a web-based solution which includes the ability to record customer enquiries and online orders that are placed through the website and you are asked to include a backend database to interact with the website. The web-based solution needs to integrate multimedia techniques, web services and e-marketing techniques.

Activity 1
The owner of Kidz-Apps does not really understand or appreciate the complexities associated with the differences between server side and client side technologies. He has asked you to a meeting and some of his senior colleagues will also be present. Create a presentation for the meeting entitled "Client side or Server side technologies. The presentation should include:
- a critical comparison of the differences between client side and server side technologies
- an evaluation of the different dynamic and interactive web applications

Activity 2

Now that the owner and his senior staff have a good understanding of client side and server side technologies he has asked you to investigate different web services and e-marketing techniques that can be incorporated into the web-based solution.
Produce a document which evaluates the different web services that could be used to meet the client brief and the different e-marketing techniques to promote the business online. You should also identify multimedia techniques that would enhance the web-based solution and create success criteria which you can reflect on at the end of the project. In the document you should also critically review legal, ethical and social issues related to e-marketing.

Activity 3

The owner is impressed with your ideas for the use of web services and e-marketing techniques and he has now asked you to create a web-based solution for him. You will need to construct and then implement a web-based solution which integrates e-marketing techniques, multimedia techniques and web services alongside a backend database.

Activity 4

The web-based solution is complete and you intend to do an evaluation of the product prior to handing it over to the owner. Produce an evaluation report which:
• identifies the success criteria you will use in the evaluation which have been agreed with the owner
• includes an evaluation of client side and server side technologies that you have implemented and show how these match the agreed success criteria.
• justifies the e-marketing techniques and web-based solutions you have chosen.
• proposes improvements to the web-based solution.