Create a swot analysis that includes strengths

Reference no: EM133462832

Assignment: SWOT Analysis

Competency

Apply strategic planning approaches to create effective and relevant healthcare strategies, goals, and objectives.

Scenario

As Healthy Dynamics (HD) moves forward in the development of their strategic plan, it is important to understand where the company is strong, where it is weak, the major opportunities the company can explore, and possible threats. HD currently offers customized wellness programs to their clients, which include all or some of the following services: health assessments, biometric screenings, and telephonic health coaching. Telephonic coaching calls have dropped by 25% over the last year, and requests for onsite biometric screenings have increased by 15%, while health assessments are still being administered by paper. The company has over 500 employees, all working onsite at a five-floor commercial-leased building that includes an onsite fitness center, cafeteria, and breakrooms on each floor.

The staff consist of the following team members (10) in leadership, (30) information technology, (5) marketing, (250) health coaches, (20) account managers, (5) strategic planning managers, (5) administrative, (2) human resource directors, (3) benefit managers, (200) biometric screeners, and (10) contract managers. The cafeteria staff are not employees of the company and cost HD $500,000 per year. The company revenue has continued to decline by 15-25% over the last five years. If this trend continues for another two years, the company will be bankrupt. Customer satisfaction rates are declining, yet they are still considered one of the top competitors in the wellness industry.

You have been tasked with assessing the strategic position of the business and its environment. Some options currently under consideration are company restructuring, merger, acquisition, and adding or removing services. To provide a clear snapshot to help the company understand where it stands, you will explore key issues by creating a SWOT Analysis.

Task

Create a SWOT Analysis that includes:

1. The Strengths of Healthy Dynamics within the wellness industry

2. The Weaknesses of Healthy Dynamics within the wellness industry

3. The Opportunities available to Healthy Dynamics within the wellness industry (or research potential opportunities by branching into a new industry)

4. The Threats to Healthy Dynamics within the wellness industry (or research potential threats from companies whose primary business is in another, related industry, or from disruptive technologies that potentially threaten all companies in an industry)

Reference no: EM133462832

Questions Cloud

Describe the types of services the agency will provide : Describe the types of services the agency will provide. Compare 2 case management models and propose the model you believe will best serve this population.

Discuss the role and impact of healthcare administrators : Discuss the role and impact of healthcare administrators in facilitating effective change management related to technology.

How extracting and analyzing potential data benefits : Provide insight into how extracting and analyzing potential data (administrative and clinical) benefits or poses challenges for healthcare organizations.

Examine regulatory and ethical issues related to the use : Examine regulatory and ethical issues related to the use and management of health information technology.

Create a swot analysis that includes strengths : Create a SWOT Analysis that includes the Strengths of Healthy Dynamics within wellness industry. The Weaknesses of Healthy Dynamics within the wellness industry

Describe what you specifically want to accomplish : Describe what you specifically want to accomplish. Define how you will achieve the goal. Explain how this goal is relevant to what you want to accomplish.

Create a flowchart to describe the remaining components : Discuss the importance of strategic planning within the field of healthcare. Create a flowchart to describe the remaining components

How you would optimize the scheduling of the projects : Which tool you would use to help with managing your time, and why. How you would optimize the scheduling of the projects.

Define criteria for evaluating how you make decisions : Define criteria for evaluating how you make decisions. How do those decisions affect others? Describe criteria that evaluate self-awareness.

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