Create a successful global strategy

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A global strategy is the plans developed by an organization to target growth on a global level for sales of products or services. It is defined as international marketing as type of strategy guide to globalization. A well-designed global strategy can help a company gain a competitive advantage. However, to create a successful global strategy, company's first must understand the nature of global industries and the dynamic of global competition.

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Reference no: EM131641396

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