Create a persona based on market research

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Reference no: EM131861033

Question: Create a persona based on market research for Legos. The persona will be picking a name, occupation, location, education, age, salary, and interests. Then answering a few questions of the product about prior experience with the product, budget range, top three concerns, motivation to use the product, media consumption, and purchasing decesions. After you review user analytics from Facebook, Google, or Instagram, decide which platform(s) you should most heavily focus on. Explain your decision using evidence from the user analytics to support your rationale. The user analytics would be Facebook followers is 12,154,335 followers and on Instagram 1.8m followers.

Reference no: EM131861033

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