Reference no: EM132266270
1. In a(n) ______________ distribution structure, the marketing system develops around the philosophy of selling a limited supply of goods where demand exceeds supply
export-oriented
import-oriented
service-oriented
customer-oriented
2. Country of Origin Effect is very common in international markets
True
False
3. A good way to describe price escalation is to define the term as being the added costs incurred as a result of exporting products from one country to another.
True
False
4. FedEx offers _____________ when it takes a manufacturer's product, warehouses it and keeps the inventory, provides all labor and technology, and moves it throughout the world.
full management service
full logistics service
full distribution service
full information service
5. If a person is to be an effective international businessman which of the following is considered to be an essential personal characteristic/skill?
emotionally stable
organized
focused
physically prepared
6. International Advertising can be a simple and successful marketing tools or
must profitable activity
creates a big number of unique problems
creates political instability