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New Mexico National Bank New Mexico National Bank (NMNB) operates branches in 23 cities and towns through out the state of New Mexico. The bank offers a complete range of financial services, including Visa and MasterCard credit cards. New Mexico National Bank (NMNB) has 53,400 people in the state using its credit cards. Based on their original applications, the bank has certain information about these individuals, including name, address, zip code, telephone number, income, education, and assets. NMNB is interesting in determining whether a relationship exists between the volume of purchases charged on credit cards and the demographic characteristics of the individual cardholders. For example, are individuals in certain parts of the stet more or less likely to be heavy users of the card? Is there a relationship between the person's level of education and card usage? The data can be used to more effectively target offering sent through the mail if significant relationships are found. Paul Bruney, research director for NMNB, is in the process of developing a design for the research. If you were Paul Bruney, how would you answer the following questions?
Could you use the sampling frame to draw a cluster sample? How would you go about it? Would it make any sense to do this?
In this discussion question you have the opportunity to be creative and to relate what you have learned to your professional lives.
Find the number of each product to manufacture in order to maximize the profit.
Would those challenges be easier to meet by recruiting within united states or by looking for talent overseas? Explain?
A result of the Great Compromise is that representation in the Senate dramatically departs from one-person, one-vote rule. The 38 million people who live in California elect two senators, as do the half-million people living in Wyoming. What politica..
An electronic firm decides to launch two new models of computer COM 1 and COM 2. How should the firm arrange production to maximize profit?
Setting the price of a product to maximize profit is a nonlinear problem that could be assigned to a management scientist. Demand D for a product is generally a decreasing function of price P. When the price is low demand is high but the profit is sm..
Write an essay detailing the basic elements of earned value management. Discuss how the calculated results from EVM are part of an audit.
The vice-president of administration at your company wonders whether employees are taking adequate amounts of vacation time. Employee burnout is a concern. What factors should the vice-president consider in determining the presence of employee burnou..
How did the Wilderness Act change the way that park wilderness is managed?
Please describe a health care write-off and then take it a step further to describe how these affect facilities/practices.
What can you do before the interview to prepare? How do you discover the proper dress code for an interview?
Hispanics are one of the fastest-growing market segments in the United States. Yet it would be a mistake for marketers to generalize that all Hispanics are the same. Discuss how there may be multiple subsets of Hispanics and the marketing implication..
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