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There are two business strategies I have learned about this semester: cost-leadership strategy and differentiation strategy.
Cost-leadership strategy: a term used when a company projects itself as the cheapest manufacturer or provider of a particular product or commodity in a competition. It is difficult to deploy the strategy because the management must constantly work on reducing cost at every level to remain competitive. Walmart is a globally recognized focused cost leadership example. They gained a competitive advantage by selling branded items at low costs. They're a cost leadership example that teaches us how to minimize spending, achieve low operational costs, cut outsourcing costs and even help vendors cut costs
Differentiation Strategy: A differentiation strategy is the approach businesses use to attract and keep customers by giving them a unique product or service. The main goal of this strategy is to attain a competitive advantage.
Which business strategy do you think is more effective in achieving a balance in labor relations? Why?
Please cite your sources.
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