Core of blue-ocean strategy

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Reference no: EM13781471

Question 1: An entrepreneurial mindset is:

  • Seeing things from a customer's perspective
  • Noticing a problem that exists
  • Being able to state the problem clearly
  • Finding opportunities
  • All of the above

Question 2: Which of the following cannot be deduced from a strategic-group map?

  • Competitors that are strategically similar
  • Market shares of individual competitors
  • Areas of unserved demand
  • Competitors that are not really competitors
  • Entry barriers of different strategic groups

Question 3: Strategic thinking is best done during the annual strategic-planning process.

  • True
  • False

Question 4: Which of the following is not an industry driving force?

  • Changes in the industry growth rate
  • Increasing pace of technological change
  • Increasing globalization of the industry
  • Developing a core competence
  • Rising energy costs

Question 5: Finding a "blue ocean" or "situational monopoly" is a legitimate part of strategic thinking.

  • True
  • False

Question 6: A company that is not actively pursuing opportunities won't be in business very long.

  • True
  • False

Question 7: A situational monopoly is one of the following:

  • An instant monopoly
  • Something no other competitor has
  • An ownable space for a useful period of time
  • An opportunity to charge more than competitors
  • None of the above

Question 8: What is at the core of blue-ocean strategy?

  • Satisfying customers
  • Being differentiated
  • Value innovation
  • Industry repositioning
  • None of the above

Question 9: Which of the following is not a barrier to entry?

  • Distribution channels all tied up
  • Ability to forge strategic alliances
  • High capital investment
  • Developing a brand reputation
  • Competitors with lower costs

Question 10: Which factor is typically not included in an industry-attractiveness analysis?

  • Size of potential market
  • Industry growth rate
  • Size of entry barriers
  • Financial strength
  • Degree of competition

Reference no: EM13781471

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