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Conventional entertainment marketing strategies

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Reference no: EM133402276

Questions

1. ???What are the core principles of Imagine Dragons? What does the "brand" stand for?

2. How has the band been successful in adhering to those principles as their fame and fan base grew?

3. How have "superfans" affected the band's need to use conventional entertainment marketing strategies?

4. With millions of fans worldwide how is the band able to maintain a strong connection to its fans?

5. How has the band used social media effectively to promote themselves and also to make their fans feel connected to them?

Reference no: EM133402276

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