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Context of culture-social responsibility and ethics

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Reference no: EM132758438

Purpose of Assignment

Students will have the opportunity to research a company and industry to conceptualize forming a new division of an existing company based on a new product or service. The assigned text and Strategic Planning Outline serve as a guide to complete sections of the capstone project each week. This will allow the student to lay the basic foundation for an effective strategic plan. A final plan will be presented in Week 5. The company I chose is Game Stop

Assignment Steps

Resources: Strategic Planning Outline 

Propose a new product or service for the new company division. The division should be customer-focused with an innovative mission statement. Ensure you are differentiating your product or service.

Describe how the division addresses customer needs and achieves competitive advantage.

Create a vision and a business model for this new division that clearly demonstrates your decision on what you want your business to become in the future.

Explain how the vision, mission, and value of the new division align with the company's mission and vision.

Summarize how the vision, mission, and values guide the division's strategic direction.

Define your guiding principles and values for your division in the context of culture, social responsibility, and ethics.

Reference no: EM132758438

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