Reference no: EM133053289

1. How have advances in consumer electronics and information technology influenced the way many businesses and research institutes do market research today?

2. Can marketers gain new insights by using mobile phones in market research, while at the same time losing confidence in the insights gained from traditional approaches?

3. Elsinore Co in year B. Is a subsidiary Sagramore Co. Buy some of the issued bonds of. The resulting "bond repayment and redemption profit" is 510. In year B, the amount of interest eliminated is 0.5. In BS year, the new unconfirmed intermediate loss is 90, and the confirmation of the past intermediate loss is 20. The interim profit for year B of S is also 25, but this amount has been confirmed. P reports 40 new unconfirmed interim losses and 15 new unconfirmed interim profits. S reports a net profit of 650 in B and declares a dividend of 10 of her common stock. P owns 13% of S's common stock and reports net income and dividends of 1070 and 2567, respectively. You will be asked to provide (6).

P Year B III

P Year B Individual Income

P Year B Confirmed Individual Income

S Year B Confirmed Net Income

Consolidated Net Income Total

S Co. Increased investment in accounts by P in B years.

4. You are the Chief Information Officer (CIO) of a company that will complete the acquisition of a major subsidiary this year. Your CEO has requested the board to give a presentation explaining the methods available to explain the acquisition internally and the company's best plans during the acquisition year. Evaluate the added value of each method identified in your presentation to the board and back up your recommendations using examples.