Consumer behavior including gender roles

Reference no: EM133669911

Question

The text notes that a recent consumer trend includes "blurring" in certain key areas of consumer behavior including gender roles, the sharing economy, diversity, and multi-culturalism. Dr. Putoni-Erasmus' observes that the effects of globalization cause "increasing but decreasing? diversity," which is way of describing a form of blurring in a cultural context. Explain this trend's impact in terms of blurred lines within the sharing economy, gender roles, diversity, and multiculturalism.

Reference no: EM133669911

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