Considering whether to renew your subscription

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Reference no: EM131047259

Suppose you are a regular subscriber to the Financial Times and are considering whether to renew your subscription for a single year or two years. If your cost of capital is 10%, purchasing a two-year subscription for $775 rather than a one-year subscription for $420 is an excellent opportunity, particularly if you expect the one-year subscription price to increase next year

Reference no: EM131047259

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