Considering prospective investment-venture capitalists

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Before considering a prospective investment, venture capitalists and other investors often want to hear what they call the elevator pitch. This is the concise description of the company, its product or service, its market(s), and its competitive advantages that an entrepreneur could give in the time it would take to ride up an elevator. In focusing on the importance of the “Elevator Pitch” this week, and based on our books focus on it, address the following questions: 1) Why is the “Elevator Pitch” so important and what are the keys that make a pitch a successful one?

Reference no: EM131147348

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