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Considerations for New Products and Unique Marketer Challenges
1. What should a company consider when attempting to develop a new product? Can you think of some new products that have failed? What do you think were the causes of this failure? How would you have handled the product launch differently?
2. Why do services pose unique challenges to marketers? How important are customer expectations in regard to managing and maintaining service quality? How important a role does employee or staff satisfaction play in the management of service quality?
Show some ways the workforce of the United States is diverse, and within the context of responsible stewardship how the organization can draw upon the skills of an increasingly diverse force
Question about Workplace Diversity Issues - Is it ever legal to use religion as a decision factor in the hiring process?
Labor Relations - Explain how these laws have impacted the unions
Who are good at interviewing and creating resumes or using social networking to find a job? It's more than getting the right message out--the job posting--we have also considered the modality for delivering that message.
How is emotional intelligence (EQ) different from "emotional labour" and how is EQ measured and present a critical evaluation of this case and evaluate whether this is a convincing account of how emotional intelligence is used in the workplace?
What is the future of outsourcing and will there become a time when it is not longer cost effective
Decide what should be included in an organization's plan for recruitment sources and Judge what is the difference between proactive and reactive recruitment.
Global Business and Ethics - Outsourcing Explain the ethical issues that became evident in the situation as a result of globalization
What are ethics and How do you mediate personal ethics when they differ from a company's ethics
Critically analyse the recruitment challenges in the case study, including how they impact on the strategic issues mentioned in the case.
Assuming you were setting up a market program for a product in a foreign country, what should you consider? How can international marketing benefit domestic countries?
Develop an action plan for the clinical director's approval that will improve racial relations at this location.
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