Consider the perspective of the customer

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Reference no: EM132211301

American Airlines (AAMRQ) Buys US Airways (LCC)

Write a 600 word paper in APA format (minimum of two references) addressing the impact of this merger on customers and employees. Consider the perspective of the *customer-what communication strategies would you use in order to reduce fear and anxiety related to the merger for customers? Consider the perspective of the *employees, from both companies-what communication strategies would you use in order to reduce fear and anxiety related to the merger for all employees?

Reference no: EM132211301

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