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Consider the influence of contests, salary and commission, and recognition in motivating salespeople. How would you create similar forms of motivational tools if you were the professor for this class? For example, how would you use contests, salary and commission or other incentive "pay," and recognition to get students to perform at higher levels? Would these work equally well with everyone? Why, or why not? How much of a difference would it make if every professor had exactly the same combination of motivational tools?
Hospitals are engaged in intense competition to fill maternity beds. What type of advertising would hospitals most likely use to advertise their new amenities like hot tubs in every room, filet mignon or lobster on the menu, and afternoon teas for..
Determine at least three (3) potential risks of foreign market expansion into the country that you have chosen (e.g., language barriers, regulatory, taxation, expropriation, etc.)
Write a five to seven page paper in which you: Determine which of the two sites provides better marketing research information in relation to the company.
Describe your new product. You have many choices. It could be a classically innovative product, newcategory entry, an addition to the product line or line extension. It could even include more minor product changes like product improvements, repos..
Light with a frequency of 5.50×1014 Hz travels in a block of glass that has an index of refraction of 1.56. What is the wavelength of the light in vacuum?
Explain E-commerce and Internet Marketing and explain how Web profiling is supposed to benefit both consumers and businesses
Consider the last time you bought a computer or mobile device for accessing the Internet. What were the major factors that influenced your behaviour as you moved through the buying-decision process? Why were these factors important to you?
A Traditional Strategy that is mainstream is product-focused. Based on your reading of the PowerPoint, propose a product focused strategy and support it with rationale as to why you are proposing this strategy.
From the case study, take a position on whether Tropicana did or did not make a major mistake in changing its product packaging. From the scenario, prioritize the attributes of Golds Reling's brand from the brand map
Which of the following best defines order cycle time in the order fulfillment process? It is the time gap between purchase of raw materials and manufacturing.
Define the Five-Step Marketing Research Approach and discuss the importance of research in marketing. What are the pros and cons of each?
Write a 300 word essay about an ad on TV that gives you a reason to buy the advertised product and explain why you feel that way.
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