Consider the cellular telecommunications industry

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Supply Chain Management, this is 2 discussion:
Forum 1 - Consider the cellular telecommunications industry. With respect to AT&T and Apple, consider how AT&T discounts the iphone with a two year contract. What type of contract would exist between AT&T and Apple (Buy-back, Revenue Sharing, Quantity-Flexibility, or Sales Rebate)? does it make sense - & why? 

Forum 2 - Consider two key aspects of Wal-Mart's supply chain management (a) Wal-Mart is committed to 'Everyday Low Prices' and (b) Wal-Mart collects Point of Sale (POS) data which it shares with its suppliers. Please discuss how these actions by Wal-Mart help mitigate/reduce the bullwhip effect? 

Reference no: EM13745158

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