Conduct the international business environment

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Reference no: EM133271016

Assignment:

You will choose a known Caribbean Company with information available on the internet, that does not currently operate outside of the region. You will conduct a comprehensive study of the international business environment, that is, the geography, culture, government, history, economics, and politics of a new country, outside of the region, from which you believe the company could operate profitably. Propose a strategy for internationalization. Looking particularly at entry strategies that could be utilized as discussed in the course. You will need to keep in mind the domestic realities of the company by conducting a situation analysis to start. You are also required to suggest an international strategy after an analysis of all strategies discussed in the course.

Body

a. Country Analysis of chosen country

i. Geography, History

ii. Political analysis

iii. Economic analysis

iv. Cultural analysis 1. Hofstede's dimensions must be included as part of the analysis

b. Mode of Entry Decision Criteria

i. Discussion on the five (5) entry modes as discussed in the course

ii. Analysis and rationale of the chosen entry mode for the company in the selected country (note, the decision criteria must be feasible based on the country analysis and product)

c. International Strategy Criteria

i. Suggest an international strategy as discussed in the course for the company in the selected country based on a discussion of all strategies discussed in the course (note, the selection must be feasible based on the country analysis and product.

Reference no: EM133271016

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