Reference no: EM132797793
Case study:
ABC Ltd. is a company engaged in consulting services to help companies or individuals who want to run a business in Indonesia. ABC provides full service covering market entry in Indonesa that allows clients to focus on their main activities on the local market, and also to other countries in southeast Asia countries. ABC Ltd provides one stop service which includes: Administration, legal, HR, financial, marketing business development, and even other related business activities. Business-based consulting firms are believed to be increasingly competitive. Today, many companies are developing themselves to face an era of increasingly intense global competition.
Based on data provided , ABC Ltd. experienced a decrease in the number of clients who use its services as a result of many emerging consulting firms dominated the market in the country, the potential competition is also increasing sharply. Under current condition, it is necessary to build a strategy to sustain the image while still achieving the company's goals that have been set.
Every company realizes the importance of service diversities, quality, and orientation to its users. You are a manager in ABC ltd. asked to conduct analysis on these points below in order to find out why/how/ what does it takes to make ABC Ltd. to get more clients in the current competitive market.
a. Conduct internal analysis (strengths and weaknesses) owned by ABC Ltd. in order to increase competitive advantage in the consultation industry in general.
b. Conduct external analysis (opportunities and threats) owned by ABC Ltd. using the Michael Porter competition model (the 5 forces model) in the consultation industry in general.
c. What global strategy to choose in order for ABC Ltd. to survive and competitive in the consultation industry in general.
Explain in a straightforward, thorough, and comprehensive way all of the above questions (a,b, and c)