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Conduct in-depth research on air carrier

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Reference no: EM131804622

Assignment:

Choose a Part 121 air carrier (such as American, Delta, Southwest, etc.) and provide data that shows how that enterprise has successfully employed competitive advantage obtained through the utilization of information technology to win and keep loyal customers or operate more efficiently in the reservations, maintenance, or operations departments. You may provide a historical example that would be found going back several decades. Learning from the past is a great way to succeed in the future.

Conduct in-depth research on the topic using at least two primary sources outside of the course textbook as references and write a scholarly paper. Review the Case Study requirements.

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In this assignment, we have taken southwest airlines. On the basis of it its part 121 has been discussed. Companies technology advancements has been given and its competitive advantages over other competitors in the market have been discussed. In the end of this assignment example has been provided with respect to the company.

Reference no: EM131804622

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Reviews

len1804622

1/9/2018 3:35:39 AM

This criterion is linked to a Learning OutcomeAPA Style 10.0 pts Excellent (A) 10 points - ALL of the following APA style components were provided AND there were NO format errors: Title Page, Page Header with Page Numbers, Abstract Page, Conclusion, Reference List Page. 9.0 pts Satisfactory (B) 9 points - ALL of the following APA style components were provided AND there were SOME format errors: Title Page, Page Header with Page Numbers, Abstract Page, Conclusion, Reference List Page. 8.0 pts Passing (C) 8 points - SOME of the following APA style components were NOT provided AND there were NO format errors: Title Page, Page Header with Page Numbers, Abstract Page, Conclusion, Reference List Page. 7.0 pts Near Failing (D) 7 points - SOME of the following APA style components were NOT provided AND there were SOME format errors: Title Page, Page Header with Page Numbers, Abstract Page, Conclusion, Reference List Page. 0.0 pts Failing (F) 0 points - SOME of the following APA style components were NOT provided AND there were MANY format errors: Title Page, Page Header with Page Numbers, Abstract Page, Conclusion, Reference List Page.

len1804622

1/9/2018 3:35:31 AM

This criterion is linked to a Learning OutcomeScholarly Research 10.0 pts Excellent (A) 10 points - Scholarly research was conducted utilizing a minimum of TWO outside primary sources AND terminology from the source materials WAS presented. 9.0 pts Satisfactory 9 points - Scholarly research was conducted utilizing a minimum of TWO outside primary sources AND terminology from the source materials WAS NOT presented. 8.0 pts Passing (C) 8 points - Scholarly research was conducted utilizing a minimum of ONE outside primary source AND terminology from the source materials WAS presented. 7.0 pts Near Failing (D) 7 points - Scholarly research was conducted utilizing a minimum of ONE outside primary source AND terminology from the source materials WAS NOT presented. 0.0 pts Failing (F) 0 points - Scholarly research was NOT conducted utilizing a minimum of ONE outside primary source AND terminology from the source materials WAS NOT presented.

len1804622

1/9/2018 3:35:25 AM

This criterion is linked to a Learning OutcomeStyle& Mechanics 10.0 pts Excellent (A) 10 points - ALL sentences were properly structured and carefully focused AND the data was ENTIRELY free of spelling, grammar, and punctuation errors. 9.0 pts Satisfactory (B) 9 points - ALL sentences were properly structured and carefully focused BUT there were SOME spelling, grammar, and punctuation errors. 8.0 pts Passing (C) 8 points - SOME sentences were not properly structured and carefully focused AND there were SOME spelling, grammar, and punctuation errors. 7.0 pts Near Failing (D) 7 points - SOME sentences were not properly structured AND there were MANY spelling, grammar, and punctuation errors. 0.0 pts Failing (F) 0 points - MANY sentences were not properly structured AND there were MANY spelling, grammar, and punctuation errors.

len1804622

1/9/2018 3:35:19 AM

This criterion is linked to a Learning OutcomeConclusion& Recommendations 15.0 pts Excellent (A) 15 points - The conclusion was sound AND the recommendations were ENTIRELY appropriate. 13.0 pts Satisfactory (B) 13 points - The conclusion was sound AND the recommendations were MOSTLY appropriate. 11.0 pts Passing (C) 11 points - The conclusion was sound AND the recommendations were SOMEWHAT appropriate. 9.0 pts Near Failing (D) 9 points - The conclusion was NOT sound OR the recommendations were NOT SOMEWHAT appropriate. 0.0 pts Failing (F) 0 points - A conclusion with recommendations was NOT presented.

len1804622

1/9/2018 3:35:08 AM

This criterion is linked to a Learning OutcomeAnalysis& Content 55.0 pts Excellent (A) 55 points - A THOROUGH analysis of the topic was provided AND a minimum of TWO FULL pages of double-spaced text was submitted in the body of the paper. 45.0 pts Very Good (B) 45 points A THOROUGH analysis of the topic was provided AND a minimum of ONE & ONE-HALF FULL pages of double-spaced text was submitted in the body of the paper. 40.0 pts Satisfactory (C) 40 points - A BASIC analysis of the topic was provided AND a minimum of TWO FULL pages of double-spaced text was submitted in the body of the paper. 35.0 pts Near Failing (D) 35 points - A BASIC analysis of the topic was provided AND a minimum of ONE & ONE-HALF FULL pages of double-spaced text were submitted in the body of the paper. 0.0 pts Failing (F) 0 points - A minimum of ONE & ONE-HALF FULL pages of double-spaced text was NOT submitted in the body of the paper.

len1804622

1/9/2018 3:34:50 AM

Please use the attached file to write a report which follows the rubric, in APA formatting. Thank you! Review the Case Study requirements on the Course Assignments Overview and Requirements page, as well as the Course Specific APA Style requirements. Your document submission is due by the end of Module 1. Your document will contain 2 full pages of content. Your instructor will use the Case Study Rubric for grading.

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