Reference no: EM131947679
Case study advertising plan - Lead and Manage Organisational Change
Instructions for Students
Please read the following instructions carefully
- This assessment is to be completed according to the instructions given by your assessor.
- Students are allowed to take this assessment home.
- Feedback on each task will be provided to enable you to determine how your work could be improved. You will be provided with feedback on your work within 2 weeks of the assessment due date.
- Should you not answer the questions correctly, you will be given feedback on the results and your gaps in knowledge. You will be given another opportunity to demonstrate your knowledge and skills to be deemed competent for this unit of competency.
- If you are not sure about any aspect of this assessment, please ask for clarification from your assessor.
- Please refer to the College re-assessment and re-enrolment policy for more information.
Assessment
Procedures and Specifications of the Assessment
The Learner needs to provide a staff meeting to communicate the change to enable relevant groups and individuals for input into the change process on the following:
- Develop a communication plans to support Bounce Fitness' change management strategy. Communications plan should include the following:
o identify key stakeholders and roles
o identify commitment level
o identify when this communication will occur
o identify commitment level
o identify how the message will be communicated (e.g. email, face-to-face, newsletter)
o identify person responsible
o identify concerns and how can these be addressed
o outline consultation methods for engaging identified stakeholders
- Obtain approval for appropriate staff.
- You are required to conduct a meeting with senior management of Bounce Fitnessas a demonstration ondeveloping and propose a change management plan covering:
- A stakeholder communication and education plan to promote the benefits of the change to the organization and to minimize loss
- Ensure that activities are clearly spelled out in the said plan to relevant individuals/ groups.