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Assignment:
What are the pros and cons (strengths and weaknesses) of Farfetch Marketplace or Farfetch Platform Solutions (FPS)?
Conduct a detailed financial analysis analyzing Farfetch Marketplace and Farfetch Platforms Solutions using which, one can tell which is better.
Reference the case - Farfetch: Digital Transformation for Luxury Brands
Compare Leberecht's marketing approach to other approaches you are familiar with. Assess how Leberecht's approach could be applied to your own organization or an organization of your choice.
Discuss the benefits of medical coding in the health care industry. How can organizations, such as the Centers for Disease Control and Prevention (CDC)
Mylan MYL +0% pharmaceutical company has a virtual monopoly on EpiPens after a voluntary recall felled their only competitor*, Sanofi's Auvi-Q,
describe your company and its product in terms of its marketability.1.determine the key strengths and weaknesses of
To feel confident that all of the employees in your strategic planning team understand all that you have taught them, you require each to prepare a streamlined version of the key elements of a strategic plan. You require each employee to prepare t..
Explain fully how exponential smoothing was used to forecast tablet computer sales. Identify and discuss the 4 basics steps of any optimization model.
Explain how should you organize the business outside of the U.S.? Should you set-up reasonably independent companies, subsidiaries, in each foreign market?
How does your organization recruit applicants and how do they select successful applicants for open positions? Would you offer your employer any recommendations
Throughout this course, you will compile a comprehensive marketing plan using one of the product/service scenarios listed in the Unit II assignment.
Using any publicly available source of information, find a story about an organization using its knowledge of consumer behavior to create marketing strategy.
Compare the various equity and non-equity modes of entry into foreign markets. Which would be best for new products? For new services? Explain.
Explain the importance of social media marketing in driving consumer-based brand equity. b) Prepare effective social-media marketing messages
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