Reference no: EM13828120
Problem:
Choose any specific publicly traded company and download its Annual Report for the most recent year reported. (a) Based on your review and analysis of the Annual Report, prepare a report in which you analyze the company\'s mission statements against its performance during that year. (b) Then, conduct a competitive and marketing SWOT-Analysis [Strengths, Weaknesses, Opportunities, and Threats] of the firm (c) Based on the SWOT-Analysis, determine whether or not a merger or acquisition would be a viable strategy to pursue (consider who the merger or acquisition would involve, and the market conditions that would make it a viable option). (d) Your SWOT Analysis must be based on a linear regression model using the appropriate data of the marketing parameters of the industry in which the company operates--such as industry prices (own price, competitors\' prices), consumer incomes, GDP, the business cycle (recession or boom), the unemployment rate advertising, marketing, and sales promotions spending government regulation, etc).
Choose any specific publicly traded company and download its Annual Report for the most recent year reported.
(a) Based on your review and analysis of the Annual Report, prepare a report in which you analyze the company's mission statements against its performance during that year
(b) Then, conduct a competitive and marketing SWOT-Analysis [Strengths, Weaknesses, Opportunities, and Threats] of the firm.
(c) Based on the SWOT-Analysis, determine whether or not a merger or acquisition would be a viable strategy to pursue (consider how the merger or acquisition would involve, and the market conditions that would make it a viable option).
(d) Your SWOT-Analysis must be based on a linear regression model using the appropriate data of the marketing parameters of the industry in which the company operates-- such as industry prices (own price, competitors' prices), consumer incomes, GDP, the business cycle (recession or boom), the unemployment rate, advertising, marketing, and sales promotions spending, government regulation, etc).
Summary
The question belongs to Finance and it is about review and analysis of annual report of a business organization. Based on the review and analysis, its performance with regards to its mission statement and SWOT analysis have to be prepared. The company that has been used here as an example is Verizon.
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