Reference no: EM131293220
Read the article on these changes, and conduct a brief SWOTT analysis based on these new changes that includes the following:
https://www.businessinsider.com/mcdonalds-unveils-turnaround-strategy-2015-4
Provide an argument for the success of the strategies that a fast-food franchise has instituted.
• Strengths: The internal and external characteristics of a company that are stronger than its competitors
• Weaknesses: The internal and external characteristics of a company that are weaker than its competitors
• Opportunities: The issues internal and external to a company that can affect the company and its competitors in a favorable way
• Threats: The issues internal and external to a company that can affect the company and its competitors in an unfavorable way
• Trends: The internal and external patterns in the organization, market, or industry.
400 words, must be original, two references
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