Concern regarding hospital merger fall

Assignment Help Operation Management

Reference no: EM132307415

1. Under which of Schmitt and Simonson's Drivers of Identity Management would a concern regarding a hospital merger fall?

a. Change in corporate structure

b. Outdated image

c. Greater resources

d. Change in corporate cohesiveness

2. According to Berthon et al.'s account of the functions of a brand, status and prestige reduce this particular item.

a. Market segmentation

b. Psychological risk

c. Consumer story/meaningful relevant value

d. Naming

e. Wording

3. General Electric's Strategic Business-Planning Grid evaluates products based on these two variables: Industry/market attractiveness, and Business ____________.

a. strong

b. strengthen

c. strengthened

d. strongest

e. strength

4. The element of surprise is unimportant in staging invasions.

a. true

b. false

5. According to your text, the prevailing consideration in new product development is the reduction of ________________.

a. Safety

b. Danger

c. Risk

d. Noncompliance

6. Contingency planning means:

a. solving problems after they happen with the best possible solution.

b. thinking in advance about possible problems and having anticipated solutions.

c. allotting more time for problem-solving.

d. comparing current productivity levels with desired productivity levels and planning strategies to achieve desired results.

Reference no: EM132307415

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