Reference no: EM132222747
A company produces computers for enterprises.
The company has developed a new model. for production of the computer, the company is considering production at all or some of the following plants.
Plant 1 Plant 2 Plant 3
Average Total Cost ATC1 = 1/2 Q1 ATC2 = 1/4 Q2 ATC3 = 1/4 Q3
How do you allocate production?
i) What are marginal costs (MC) of the three plants 1, 2, and 3?
ii) How would you allocate production of computers? What % of total outputs should be produced at Plant 1, 2, and 3?
iii) Someone in the company argues that either plant 2 or 3 does not need to be used as they have exactly the same cost structure? Do you agree - explain?
iv) Your marketing dept reported that the estimated market price of the new product is P = $2,000. How many units are you going to produce in total?