Compute the Purchase Point Media break-even points

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Reference no: EM132332516

Project - Senior Capstone: Business

OBJECTIVES - When you complete this professional-development assignment, you'll be able to

  • Explain the benefits of professional-development activities.
  • Evaluate the professional-development potential of specific workshops, conferences, seminars, and professional business meetings.
  • Plan for and arrange to attend professional-development events.
  • Present your reflections on the value of professional-development activities.

Case 1: Purchase Point Media Corporation (PPMC)

INTRODUCTION - This case is based on actual financial projections developed and provided by a publicly traded firm, Purchase Point Media Corporation (PPMC). Carefully examine the PPMC projections, which are presented in a sequence and format suitable for break-even calculation and analysis. After you calculate the break-even point, use additional, publicly available information to come to a decision with respect to market potential.

The increase in the price per share of PPMC stock suggests that, over time, the market may have reacted to their results and analyses, using a comparable methodology.

OBJECTIVES - When you complete this case, you'll be able to

  • Identify discernable errors, irregularities, and improprieties in style and format within publicly reported data.
  • Meet financial statement presentation requirements for a specific "real world" example.
  • Determine whether financial information provided follows generally accepted accounting principles (GAAP) or is presented in "good form".
  • Distinguish between the substance and form of financial statements.
  • Estimate variable and fixed costs for a publicly traded company.
  • Assess publicly disseminated information from publicly traded companies to determine the feasibility of market potential and market penetration.
  • Exercise enhanced critical-thinking skills.

PROJECT REQUIREMENTS - The project requires three steps to be presented.

Step 1 - Identify Form and Substance Errors.

Step 2 - Compute the Purchase Point Media (PPMC) break-even points in terms of carts and stores.

Step 3 - Determine the number of grocery stores for various food chains.

In one Word document, provide individual sections for each Step. This Word document along with the Excel file (described below for Step 2) will be uploaded when you click on the Take Exam button on your Student Portal to submit your project (described under the "Submitting Your Assignment" later in the instructions).

This Senior Capstone project highlights your knowledge and the skills you have developed over the course of your education. There is nothing "new" to be learned here.

The knowledge and skills required for this project include English Composition, Financial Accounting, Managerial Accounting, Information Literacy and the abilities to think critically, do research and to present your work in a professional manner.

If you are unsure or don't understand something about the project, then go back to your previous subjects to review. For example, if you don't remember how to make a proper citation, then revisit your English Composition to see how to make a correct citation. Or, if you don't remember how to calculate a break-even point, go back to Managerial Accounting and review the subject matter pertaining to that concept.

Remember, there is nothing "new" here. Everything about this project you should already know how to do.

Case 2: Motomart

INTRODUCTION - The Motomart case is designed to supplement your Managerial/ Cost Accounting textbook coverage of cost behavior and variable costing using real-world cost data and an auto-industry-accepted cost driver. Unlike textbook problems, this data is real. It won't necessarily produce a clear solution when you attempt to analyze cost behavior and apply scatter-plot, high-low, and regression methods to separate mixed costs into their fixed and variable components. This case also illustrates that Financial Accounting decisions and methods can have an influence on Cost Accounting and Managerial applications and decisions.

OBJECTIVES - When you complete this case, you'll be able to

  • Explain the importance of accrual accounting and proper application of the matching principle for the computation of contribution margins and break-even points.
  • Apply knowledge of generally accepted accounting principles (GAAP) to a specific real-world example.
  • Integrate statistical analyses and scatter plots, line graphs, and regression to determine the reliability of financial information prepared for external use.
  • Use analytical review procedures to examine a firm's financial statements.
  • Apply critical-thinking skills to real-world business circumstances.

REQUIREMENTS - The project requires five steps to be presented.

Step 1 - Provide comments on a 5 year Income Statement.

Step 2 - Discuss patterns in expense items.

Step 3 - Identify High/Low activity levels.

Step 4 - Compute cost equations.

Step 5 - Summarize your findings.

In one Word document, provide individual sections for each Step. This Word document along with the Excel file (described below) will be uploaded when you click on the Take Exam button on your Student Portal to submit your project (described under "Submitting Your Assignment" later in the instructions).

This Senior Capstone project highlights your knowledge and the skills you have developed over the course of your education. There is nothing "new" to be learned here. The knowledge and skills required for this project include English Composition, Financial Accounting, Managerial Accounting, Business Statistics and the abilities to think critically and to present your work in a professional manner. If you are unsure or don't understand something about the project, then go back to your previous subjects to review. For example, if you don't remember how to use the High/Low Method, the revisit your Managerial Accounting to refresh your memory on how to use the High/Low Method Remember, there is nothing "new" here. Everything about this project you should already know how to do.

Operating Profits and Semi-Fixed Expenses -

Step 1 -

First, using Tables 2-4, note the pattern of operating profits (or losses) over the five-year period. Then focus only on the semi-fixed expenses contained in Table 2. Do any amounts appear to be odd? (Think about whether the figures are right or wrong. What is it about the individual numbers that is not "right"?) Next, briefly comment on the five-year pattern or trend for operating profit/loss measures. You should be able to respond to this step in a few well-written sentences.

Step 2 -

Focus only on the detailed semi-fixed expense contained in Table 3. Are there any unusual or odd patterns you might note in this detailed financial data? There are 5 expenses that have an oddity about them which doesn't make sense. Similar to Step 1, what is it about the individual numbers that is not "right"? There are 4 expenses that "stick out" as not being correct and one that has an unusual pattern. attention. You should be able to respond to this requirement in a few well- written sentences. Briefly comment on only the most obvious or apparent measures or patterns, by expense item.

Step 3 -

Identify the high and low measures in each column, just as you would in preparation for application of the high-low method or technique. For example, in Table 3 the high measure for the cost driver (NRVS) is 280 NRVS in month 13 and the low measure is 31 NRVS in month 12. Repeat this process for each of the eight separate semi-fixed expense columns and also for the total expense column. Insert a table for Step 3 to present your findings. The table should have three columns;

1. Expense

2. High Figure

3. Low Figure

After the high and low measures have been identified in each column, try to match each expense column's high and low measure, separately, to the highs and lows identified in the NRVS column. They won't match. Don't try to correct the data, but comment on the potential for application of the high-low technique. What happens when the high and low activity level doesn't match the high and low expense measure? Does this prevent you from correctly applying the high-low technique?

Don't overanalyze this data, because there's a problem with it and you don't have sufficient information to correct it. Merely summarize your observations and unsuccessful attempts to match the high and low NRVS months (identified above), separately, with each of the high and low expense measure months. You should be able to do this in a very few well-written sentences.

Step 4 -

Using the Excel file "Exam 500896 - Motomart Excel Spreadsheet" as per the instructions found above under the "Project Requirements", reproduce and complete the following Table 5 and answer the four questions. The Excel file provides an example of how to arrive at the figures that need to be entered into the Table. You will create new worksheets for each of the remaining expenses. Do the work to arrive at the figures for each expense. Be sure to include the Excel file as part of your submission to "backup" the data presented in the Table in the Word document being submitted.

The Excel spread sheet, while it will be included in your sub-mission for the project, will not be graded. It is supporting documentation for what is being presented in the Word document. Only the information that is in the Word document will be graded.

The FC and VC should be rounded to the nearest dollar. The R-sq is a percentage figure carried out to 2 decimal places.

Complete the cost equations for the table. Use the R-squared as the single measure of "goodness of fit." Don't attempt to improve your results with the elimination of "outliers" or "influential outliers." As you complete Table 5, answer the following questions:

1. What problems did you encounter?

2. Are the R-squared measures high or low?

3. Are the slopes negative or positive?

4. Are your conclusions consistent with those from the high-low effort?

Step 5 -

Summarize your findings by answering the following questions:

1. Can the Motomart data be used to prepare a reliable financial forecast? Why or why not?

2. If Motomart is included in the very large database used to prepare the financial forecast that supports the relocation of Motomart closer to Existing Dealer, what concerns might present themselves with respect to the remainder of the database used for this forecast?

3. Would you rely on this forecast?

Attachment:- Capstone Project Assignment Files.rar

Reference no: EM132332516

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Reviews

len2332516

7/3/2019 12:43:05 AM

Please send the correct word document for purchase point media case 1. Not only did i not get the PPM (purchasepoint media) word document the excel spreadsheet is exactly the same as the one you gave me prior, I provided step by step instructions for project 1 only! Please have someone rework the project with all new information and resubmit.

len2332516

7/3/2019 12:42:59 AM

Writing Guidelines - Briefly describe the content of the session (fewer than 750 words, typed, double-spaced). Include a description of how you prepared for your PD session, what you expected prior to participating in it, and how this compared with your actual PD experience. Where possible, reflect on how your session relates to the coursework you’ve completed. Refer to the “Submitting Your Work” section at the end of this section for details on submission requirements for the Professional Development Project.

len2332516

7/3/2019 12:42:51 AM

Grading Criteria - Your assignments will be evaluated according to the following criteria: Content 80 percent, Written Communication 10 percent and Format 10 percent. Fulfills each assignment completely, answering all questions and fully addressing the topics and issues presented. Writes answers in complete sentences and well-developed paragraphs. Supports his or her judgment by citing specific information from coursework, textbooks, or other appropriate references, using correct APA or MLA guidelines for citations and references. Stays focused on the assigned issues. Writes in his or her own words and uses quotation marks to indicate direct quotations.

len2332516

7/3/2019 12:42:43 AM

Addresses each section in complete paragraphs that include an introduction, a complete answer or explanation for each issue, and a conclusion. Uses correct grammar, spelling, punctuation, and sentence structure. Provides clear organization (for example, uses words like first, however, on the other hand, and so on, consequently, since, next, and when) Makes sure the paper contains no typographical errors. Format - The paper is double-spaced and typed in font size 12. It includes the student’s: Name and complete mailing address, Student number, Course title and number (Senior Capstone: Business, BUS 450) Correct research project number for each submission: Professional Development Seminar 50089400.

len2332516

7/3/2019 12:42:37 AM

Case 1 is from a firm called Purchase Point Media Corporation, or PPMC. PPMC was a thinly traded over-the-counter stock that issued some detailed financial projections. The data was presented in a very poor form; however, the substance and sequence of the data was organized in such a way that it was possible to compute a break-even point. You’ll study PPMC’s “Projected Statement of Net Income” and additional information rovided, then integrate marketing and finance techniques to write a report on your findings.

len2332516

7/3/2019 12:42:27 AM

Case 2 is quantitative and involves the analysis of selected financial data for a firm we’ll call “Motomart.” Motomart was a retail automobile dealership seeking permission to relocate in an area already served by a similar automobile dealership. The existing dealership brought a lawsuit to block the relocation. Although the data provided by the company is flawed, you’ll prepare a summary of your observations and answer several questions about problems with the case.

len2332516

7/3/2019 12:42:19 AM

The following activities do qualify as valid experiences for your professional-development assignment: PD activities outside of or beyond the minimums required by your current employer. Workshops, seminars, or meetings held by local professional societies, including the American Marketing Association, American Management Association, Institute of Management Accountants, Society of Certified Public Accountants, or others closely linked to your area of interest and associated with your degree program. PD activities requiring involvement and exposure to the local community, such as a local Chamber of Commerce meeting where the agenda includes the approval process for new or local businesses; a local, significant college or university seminar; a conference or presentation by relevant guest speakers and Other PD activities approved by your instructor.

len2332516

7/3/2019 12:42:12 AM

The following activities do not qualify as valid experiences for your professional-development assignment: Staff meetings at work with your present employer—these are required as part of your current employment and don’t contribute to the development of new PD skills or experiences. Mentoring others—the PD experience should represent a new or novel experience and be directed by others. Time spent reading a book, an activity that’s not interactive or directed by others. Renewal courses for current position or certifications, which are generally part of employment requirements.

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