Compute the optimal pricing scheme of the iphone

Reference no: EM13185655

Inter-temporal Price Discrimination

Suppose that technophiles are willing to pay $400 now for the latest iPhone, but only $300 if they have to wait a year. Normal people are willing to pay $250, and their desire to purchase does not vary with time. Ignore the time value of money and compute the optimal pricing scheme of the iPhone. Assume that there are equal numbers of each customer type, and that the MC of the iPhone is $100.

Reference no: EM13185655

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