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Question - A firm plans to operate for the next 8 years, and then it will close down. Under advertising strategy A, the profit that will be earned now, and then projected at the end of each of the next 8 years is given below.
0 $480,000.00
1 $600,000.00
2 $550,000.00
3 $500,000.00
4 $479,777.00
5 $560,000.00
6 $586,000.00
7 $550,000.00
8 $550,000.00
The interest rate (discounting rate) is 3%. Compute the firm's NPV (net present value).
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