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Question - Both Apple and Google sell electronic devices, and each of these companies has a different product mix. Assume the following data are available for both companies.
($ millions)
Apple
Google
Sales
$260,174
$161,857
Variable costs
122,034
86,302
Fixed costs
82,884
41,212
Required -
1. Compute income for each company.
2. Compute the degree of operating leverage for each company.
3. If unit sales decline, which company would experience the larger decline in income?
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