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Assignment:
For this extra assignment, you will walk us through one of the above components of Product Innovation and highlight a current company's experience with one of the above components. You will address the following:
1. Provide a brief background of the company.
2. Identify the above component you will discuss.
3. Provide 3 to 4 examples to show how this company is effective or lacking in this area
4. Provide a summary of how you will increase the company's experience in this area as an expert on Product Innovation.
5. Provide a geographical market for your company and explain how it will be competitive in this market AND provide examples of its target market and demographic.
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