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Components of marketing plan

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Components of a marketing plan for the Carolina League.

Target Market in the Charles Town, WV area.

Who are the residents, businesses, or groups in the Charles Town, WV area that would be most interested in minor league baseball?

In most cases, target markets can be further broken down into smaller market segments? How does this apply to the Charles Town target market. Please explain.

Explanation of the 5Ps.

In most marketing circles, these are typically referred to as the 4Ps. However, positioning, or where the product is positioned in the market, is also a crucial part of the marketing process. Therefore, please provide answers to the following questions.

Product - What is the product or products you are selling?

Price - At what price point will the product or products be priced?

Place - Where will the product or be products be distributed?

Promotion - How will you make consumers aware of the product or products?

Positioning - Where will the position of the product or products be in relation to other competing products or services?

Reference no: EM133132378

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