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Marketing Goals and Objectives
Write an analysis paper on your chosen case study where you consider the number of product choices available in the U.S. consumer market.
Component analyzes Marketing Goals and Objectives. Consider these elements as you write your paper:
• Marketing Goals (should be broad, motivational, and somewhat vague)
• Objectives for each marketing goal. (must contain a specific and measurable outcome, a time frame for completion, and identify the person/unit responsible for achieving the objective).
Explain Management and governance and family practices and What does the CEO need to do next to ensure continuation of the legacy of the enterprise and its history of innovation
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