Complete swot analysis and swot matrix

Assignment Help Marketing Management

Reference no: EM131128958

Content

Using the Marketing Plan Worksheets as guides, prepare the following analysis:

1. Provide a Situational Analysis of the current Internal and Customer Environments

2. Research and prepare an analysis of the External Environment

3. Complete SWOT Analysis and SWOT Matrix

4. Develop at least 3 Competitive Advantages based on SWOT analysis

5. Develop a Strategic Focus from the most sustainable competitive advantages.

Format:

APA Format Required
Abstract Required
Title Page and Reference Page
Use APA formatted headers and subheads as needed.
A minimum of 6 outside references required.
6-8 pages, not including title page, abstract and reference page.

Reference no: EM131128958

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