Reference no: EM133032430
Article Review - Global Marketing
In a three- to five-page paper, complete an article review. Your article should come from one of the University Library resources and have been published within the last 90 days. Your article should cover the following topics that were introduced in your readings:
Global implementation planning
Global marketing and sales strategies
Support your article review with at least Two additional peer-reviewed articles in addition to the course textbook. Your paper must be formatted according to APA style as outlined in the Ashford Writing Center.
Walker, D., Walker, T., & Schmitz, J. (2003). Doing business internationally: The guide to cross-cultural success (2nd ed.). Boston, MA: McGraw-Hill.
3 sources required - APA 7th edition
Attachment:- Global Marketing.rar