Complete a pest analysis on the external factors

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You will submit an environmental scan of the company within the chosen market domain using the PEST format. This analysis will be written viewing the company from the outside to the inside. This assessment will consider the knowledge gained from the SWOT analysis generated in Milestone Two and assess the company's competitive readiness from external dimensions, extending to the global marketplace. The scan will include the external political, economic/financial, sociopolitical, and technological trends for a given market environment and a potential market. The information gathered from this scan will assist in the identification of the most lucrative market niche in which to formulate an actual business development strategy in Milestone Four.

Company: Johnson & Johnson

A. PEST Analysis

1. PEST Analysis: Complete a PEST analysis on the external factors that affect the company's readiness to compete. What are the political, economic, social, and technological factors that affect the company?

2. Prioritized List: Based on the PEST analysis, examine and address the key issue from each quadrant to assist in the success of your chosen company. Include supporting rationale and research as needed.

3. Readiness: Based on external factors, evaluate the company's readiness to compete in the business environment of the market domain. Support your evaluation with information from your market domain evaluation and PEST analysis.

Verified Expert

This paper has carefully handled pest analysis of Johnson and Johnson. It consists of essential factors like political, economic, social, technological and others. Johnson has carefully carried out it's business, and gas been successful enough to retain customers. It is because of good management and efficiency.

Reference no: EM132815747

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3/4/2021 4:09:22 AM

make sure. Need quality work only. Writer must have to follow instructions given exactly as asked for. AND FOLLOW RUBRICE ...IT IS MUST. Rubric Name: MBA 515 Milestone Three Rubric

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