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Competitive strategy and international product strategy

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Reference no: EM133170616

1. Competitive Strategy

Successful companies tend to follow one of two strategies, Low-Cost Provider and Differentiation (or a hybrid of the two). In this discussion, you will consider whether one of these strategies have an edge over the other.

There are two basic strategies: Low-Cost Provider and Differentiation. Which one is more powerful? Share an example from an actual company of the strategy you think is more powerful.

2. International Product Strategy

Companies competing internationally must decide whether or not they need to change their product to meet the needs of their buyers. This, however, can be expensive.

For your initial post, explain which of the following options you think is more important: Change the product to sell more, or don't change the product and keep costs low?

Respond to at least two of your peers and play devil's advocate, constructing an argument against their perspective (regardless of your personal perspective).

Reference no: EM133170616

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