Competitive advantage in evs

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1. What turbulent forces are causing leaders in the automotive sector and government officials to rethink their use of fossil fuels?

2. Which managers - top managers, middle managers or first-line managers - would make company-wide decisions about which type of company car to use?

3. Why did Dyson locate its EV production facilities in Singapore?

4. Do you think Dyson had a competitive advantage in EVs? How would you use the PEST analysis (in Chapter 2 The Evolution of Management Thinking) to explain the reasons why the EV project was cancelled?

Reference no: EM132943709

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