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Competitive advantage for walmart

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Reference no: EM133101406

1. In 2008 Walmart began focusing on green marketing and sustainability as a core marketing strategy in addition to being a low-cost leader. In what ways do you believe sustainability is the right move for Walmart?

2. Go to a Walmart Store close to you and identify two green products you could use on a weekly or monthly basis. What are the price and performance of these two products relative to the products you currently use now?

3. Do you believe focusing on sustainability will be a competitive advantage for Walmart?

Reference no: EM133101406

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