Competitive advantage for firm

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1. In Question #1 above, your first move as CEO is to develop recyclable packaging for your fast-food products. Answer the following questions in regard to such a move:

a. What are the positive externalities that would emerge from your recyclable packaging?

b. How could you translate these positive externalities into a competitive advantage for your firm?

c. Would such actions possibly lead to increased customer loyalty because of these actions?

Reference no: EM131536683

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