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Competing on Social Purpose
1. Summary and Analysis
2. Critical Thinking3. Question to Class
Question: How can the role of a brand defines the significance for a social need?
Attachment:- Competing on Social Purpose.rar
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
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Promotion strategies of the one's own developed website
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