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Competing in the global automobile industry

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Reference no: EM132210701

Case E - Tata Motors in 2014: Its Multibrand Approach to Competing in the Global Automobile industry, text page C-274

You should also check out https://www.tatamotors.com (Links to an external site.)

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  1. Would you describe Tata Motors international strategy as a global, transnational, or multidomestic strategy? Explain your answer.
  2. What do you consider to be the THREE most important problems and issues facing Tata Motors, based on your analysis of the company and the global motor vehicle industry? Prioritize these problems and issues beginning with the most important.

Reference no: EM132210701

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