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Question 1: Compare and contrast the four primary functions of a DC: accumulation, sortation, allocation, and assortment.
Select a global or multi-regional (does business in more than one country) company and one of its products or services that will serve
What are the two key characteristics of the marketing concept? Describe the marketing concept.
The Importance of Social Media and Web Analytics
What pricing and marketing (target market, product, place, and promotion) strategies should the airlines follow? Explain the pricing strategies that firms use
Describe sustainable (dual-sided) marketing, explain whether you believe it is realistic, and identify the advantages and disadvantages of deploying it.
What is the demographic target market definition for The Hobbit's Choice Restaurant?- What is the restaurant spending behavior target market definition for The Hobbit's Choice Restaurant?
Does the company/brand have any current partnerships? What other company/brand may be a good partner for them?
Your company has just developed a sports drink that is in a container that will keep it cool for up to six hours. Discuss how you would market the product.
Explain possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage.
Choose the target market for your product, and describe your target market in detail. Create a new product that would appeal to your market.
what is values-based service? how can a company create value for customers and other stakeholders?values-based service
Examine Twitter's strategic decisions to date and indicate which theoretical approach best reflects their strategic development, and make recommendations for future growth
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